Case study · SaaS booking platform
Clean Cutz website: booking, reminders and the books in one place.
Barbershop booking software and a growth platform for independent barbers, from brand to app.
Independent barbers run their day from the chair, usually across three or four separate apps for appointments, reminders, payments and client notes. Clean Cutz set out to put all of it in one barber app, branded like a good shop rather than a software company.
Visit the live siteWhat we built for Clean Cutz, and why
Appointment booking from one link
Clients pick a barber, a service and an open time from a link in the bio or a text, with no account to create first.
SMS appointment reminders
Every booking sends a text before the appointment. Reminders protect a barber’s afternoon, so they were built in rather than bolted on.
Client management that remembers the cut
History, preferences and notes follow each client, so the next visit starts where the last one ended, whichever chair they sit in.
Business analytics for the owner
Bookings, busy hours and repeat clients in plain views, so the owner sees the shop’s week without exporting anything.
How the Clean Cutz website was built
Scoped as a product, not a website
Clean Cutz serves many shops, so it was built multi-tenant from the first screen. Every feature had to work for a one-chair barber and a six-chair barbershop alike.
One platform that scales from a booth to a full shop.
A design system before the screens
Colors, type and components were settled first, so the marketing site and the app share one warm, premium look and every new feature arrives on-brand.
The brand reads as a barbershop, not a spreadsheet.
Designed for the phone in the barber’s pocket
Every flow was built at phone width first, because that is where a barber checks the book between clients and where most clients book.
The whole day runs from one hand.
Reminders and records in the same system
Booking, reminders and client history share one database, so a no-show, a reschedule or a regular’s usual cut is never lost between apps.
Fewer apps to pay for and nothing to reconcile.