Back to The Journey
Series · 8 parts
The Small Business Website Playbook
- DIY Website Builder vs. Hiring a Pro: The Honest MathBuilding your own website is genuinely the right call for some businesses. For the rest, the hidden cost is your hours. The honest math on DIY builders, professional builds, and a third option that spreads the cost out.August 28, 2026
- What Should a Local Business Website Include? A No-Fluff ChecklistThe eight things every local business website needs, from the five-second answer to page speed, with the most common mistake to avoid at each step.August 30, 2026
- Your Website Is Your First Impression (Customers Judge in Seconds)Before anyone calls you, they looked you up. What customers decide in the first few seconds on your website, and the small fixes that make you look as good online as you do in person.August 31, 2026
- Slow Website, Lost Customers: Why Page Speed Matters for Small SitesYour customer is on a phone, on cell signal, in a parking lot. Every extra second your site takes to load sends some of them to a competitor. What makes small business sites slow and how to check yours in two minutes.September 1, 2026
- 7 Signs It's Time to Redesign Your WebsiteA website fails slowly, then suddenly. Seven signs yours has slid too far, each with a two-minute test, plus an honest answer on redesign versus refresh.September 3, 2026
- What Website Maintenance Actually Covers (and What It Should Cost)Website maintenance is either real work or a hosting markup with a nicer name. Here is what it should include, what the market charges, and the questions that expose the difference.September 4, 2026
- How Much Does a Small Business Website Cost in Michigan?The straight answer on website pricing for Michigan small businesses: real 2026 ranges, what moves the price, the ongoing costs nobody quotes, and when DIY actually makes sense.August 22, 2026
- Do You Really Need a Website If Your Business Is on Facebook?Facebook is free and it works, but your reach is capped, your customer information is scattered across chat threads, and none of it connects to the tools that run the job. Where a page falls short, where it genuinely wins, and why the answer is both.August 26, 2026